Red Bull India revealed Rajasthan Royal’s jersey for the 2021 season on 3rd April at Sawai Mansingh Stadium, Jaipur. While the players of Rajasthan Royals will miss the joy of playing on their home ground, they ensured that there was excitement.
The show began with Sawai Mansingh Stadium being lit up, from the pitch to the stands. Following this, the limelight was thrown on a specially set up screen for the live show where a video montage of the stadium, city and Rajasthan landscape were interspersed with high-speed action shots of Red Bull vehicles and events.
As part of the show, the Royals players themselves were 3D projected on the screen, wearing the jersey for the new season, giving fans a first-ever look at the pink and blue jersey they will wear in 2021.
“Creative Factory helped in the execution of this unique jersey reveal. Founder and creative director Vibhore Khandelwal commented, I would like to thank the entire team of Red Bull India for giving us the opportunity to design & execute the Projection Mapping content for the new Jersey Launch of Rajasthan Royals. This event is not just unique in its creative approach but also the time it took to execute. In just 10 days we put together this experience using the latest technology and creative minds of both teams Red Bull India & Creative Factory.”
The Royals and their fans have always embraced their threads and colors, and keeping that in mind, the team launched an eye catching and socially powered jersey for the upcoming season.
To watch the unique jersey reveal, visit www.redbull.in/rrjersey
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